Designed for Purpose. Driven by a Mission.
Our journey began with a simple frustration. We were tired of the daily battle with poorly designed layers. Collars would not stay straight. Quarter-zips bunched up so much they made us look like we were wearing shoulder pads. We knew there was a way to simplify the wardrobe without sacrificing the look.
The true heart of our brand comes from a personal place. Watching a family member navigate life with Alzheimer’s changed our perspective on design. We saw the need for products that make day-to-day life easier and more comfortable.
This philosophy of purposeful simplicity is baked into every stitch of our Built-in Polo Quarter Zip. It is more than just a better shirt. It is a commitment to a larger cause. We believe in supporting the minds and lives of the men who wear our gear. Because of this, a portion of every sale is donated to Men’s Mental Health and Alzheimer’s Research.